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by Duresa Sadrija | Guest Contributor | DIGITAL MARKETING 
The Influence of Online Marketing in Start-Ups
Starting up a business has never been easy. This is mostly due to the already existing businesses in the industry. These established organizations have made an impact and attracted customers all over. The competition becomes the biggest challenge to the upcoming entrepreneurs. Furthermore, inexperience and lack of proper marketing strategies lead to failing of startup businesses. In this digital era, numerous businesses are thriving while others close daily. This is attributed to the dynamics in the marketing strategies.
by Duresa Sadrija | Guest Contributor | BUSINESS 
9 Effective Ways To Promote Your Business
Increase business sales to extend your business. You need your business to promote to get consumers in a market. Years ago, business owners chose a pamphlet, a card, flex, an advertisement in a daily newspaper. However today, in the digital world, there are unlimited opportunities.
by Grace Eva | Guest Contributor | DIGITAL MARKETING 
How Can Social Wall On Digital Signage Improve The Retail Customers’ Shopping Experience?
User-generated content is a potential way to build brand awareness; clubbing it with your social media content can lure the attention of the spectators. Combine both the content via a social wall.
Traditional marketing lost its spark with the rise of social media. Marketing on digital platforms got a whole new outlook, and social media became the storefront for brands. User-generated content, further, has also opened up a whole new world of sales for brands. Using data analytics and customer relationship management systems has become easier than ever for retailers to spot trends and capitalize on them. But that is another part of the story! by Sam Khan | Guest Contributor | DIGITAL MARKETING 
The Latest Top 10 UIUX Design Trends In 2021
Are you wondering what’s new in the UX/UI design in 2021? Then this blog post is written precisely for you. We all know that countless visitors visit websites every day, and hence business companies are required to be extraordinarily attentive and creative for their web designs and layout. This is crucial for a website for having high usability and visual appeal, to keep its users engaged for a longer time. To stay on top of the game, one must keep a sharp eye on the latest UX/UI trends.
by Sam Khan | Guest Contributor | DIGITAL MARKETING 
5 Growth Strategies That Are Proven To Boost Sales
Are you struggling to find the right strategies that can boost your sales and drive business growth? Then, this blog post is perfect for you, as, here, we will be discussing the top 5 growth strategies that are proven to boost your sales growth. Alluring customers towards a brand and convincing them to make a purchase is a challenging task. Wondering why? Because the products or brands they already use must have a strong reputation and impression on them. Therefore, convincing customers to at least try and adopt a new product or service is demanding.
by Jignesh Vaghasiya | Guest Contributor | DIGITAL MARKETING 
Chatbots – The Beginner’s Guide For Startups
This AI build tool is highly in demand nowadays. Almost every industry and business owners want to use this technology in their business. Well, it's not a new concept. It's just an evolution of the human support team to virtual bots support. In digital marketing, it's a hot technology, and Businesses are adapting this technology to rapidly grow their businesses. Many giant brands like Uber, Pizza Hut, and many more use this technology to reach more customers, engage with them and get more conversions. After this technology is introduced, Startups get the biggest benefits because they don't need to hire a support team; instead, they adopt it to grow their business.
by Jignesh Vaghasiya | Guest Contributor | DIGITAL MARKETING 
What are the Challenges of Creating Ads on Facebook?
Facebook advertising is an easy to use advertising platform. You need to write a copy, select graphics (image/video), and run ads to your targeted Audiences. It seems simple when we know the methods, but when you implement these steps, you'll see the real challenges you're facing in creating & running ads on Facebook.
by David H Lasker | Guest Contributor | DIGITAL MARKETING 
Media Monitoring 101: Negative Publicity
There are two times with which to deal with bad publicity: before it occurs or after it happens, when damage might be done. From a public relations standpoint, it’s easier to be on the front end of what your customers say about your business, industry and competitors instead of being reactionary.
by Cris Yeager | DIGITAL MEDIA GHOST | WRITING, GHOSTWRITING
How to Write Content For a Targeted Audience
It can be difficult to write something relevant to everyone who will read it. The truth is, though, if you don’t cater to your audience’s needs and what they want to know, your content may not reach as many people as it could and should be reaching. If you need to write content that engages a certain targeted audience and has them coming back for more, follow these tips on how to write content for a targeted audience so you can give your readers exactly what they need!
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