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The Influence of Online Marketing in Start-Ups

11/30/2021

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by Duresa Sadrija | Guest Contributor | DIGITAL MARKETING

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The Influence of Online Marketing in Start-Ups
This article tackles the influence of online marketing on startup businesses - get sales through digital platforms and how to start and stay relevant through digital marketing.


Starting up a business has never been easy. This is mostly due to the already existing businesses in the industry. These established organizations have made an impact and attracted customers all over. The competition becomes the biggest challenge to the upcoming entrepreneurs. Furthermore, inexperience and lack of proper marketing strategies lead to failing of startup businesses.  In this digital era, numerous businesses are thriving while others close daily. This is attributed to the dynamics in the marketing strategies.

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9 Effective Ways To Promote Your Business

11/24/2021

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by Duresa Sadrija | Guest Contributor | BUSINESS

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9 Effective Ways To Promote Your Business
The most productive techniques to promote your company sales whether you have a cheap or minor budget. Let's proceed with your most common promotion service.


Increase business sales to extend your business. You need your business to promote to get consumers in a market. Years ago, business owners chose a pamphlet, a card, flex, an advertisement in a daily newspaper. However today, in the digital world, there are unlimited opportunities.

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How Social Wall on Digital Signage Improves Retail Customer’s Shopping Experience

11/23/2021

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by Grace Eva | Guest Contributor | DIGITAL MARKETING

How Social Wall on Digital Signage Improves Retail Customer’s Shopping Experience

How Can Social Wall On Digital Signage Improve The Retail Customers’ Shopping Experience?
Digital signage can be a great software to promote retail customer’s shopping experience using social wall. Check out this blog, to know best practices of using Social Wall on Digital Signage to improve Retail Customer’s Shopping Experience .


User-generated content is a potential way to build brand awareness; clubbing it with your social media content can lure the attention of the spectators. Combine both the content via a social wall. 

Traditional marketing lost its spark with the rise of social media. Marketing on digital platforms got a whole new outlook, and social media became the storefront for brands. User-generated content, further, has also opened up a whole new world of sales for brands. Using data analytics and customer relationship management systems has become easier than ever for retailers to spot trends and capitalize on them. But that is another part of the story!

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The Latest Top 10 UIUX Design Trends In 2021

11/18/2021

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by Sam Khan | Guest Contributor | DIGITAL MARKETING

PictureThe Latest Top 10 UIUX Design Trends In 2021

The Latest Top 10 UIUX Design Trends In 2021
Create an engaging and unique user interface, by picking up the right trends according to your business needs and target audience.


Are you wondering what’s new in the UX/UI design in 2021? Then this blog post is written precisely for you. We all know that countless visitors visit websites every day, and hence business companies are required to be extraordinarily attentive and creative for their web designs and layout. This is crucial for a website for having high usability and visual appeal, to keep its users engaged for a longer time. To stay on top of the game, one must keep a sharp eye on the latest UX/UI trends.

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5 Growth Strategies That Are Proven To Boost Sales

11/16/2021

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by Sam Khan | Guest Contributor | DIGITAL MARKETING

5 Growth Strategies That Are Proven To Boost Sales

5 Growth Strategies That Are Proven To Boost Sales
Tactics used under SaaS marketing have been successfully implemented in various other business domains -- let’s discuss the marketing strategies that will help you boost your sales.


Are you struggling to find the right strategies that can boost your sales and drive business growth? Then, this blog post is perfect for you, as, here, we will be discussing the top 5 growth strategies that are proven to boost your sales growth. Alluring customers towards a brand and convincing them to make a purchase is a challenging task. Wondering why? Because the products or brands they already use must have a strong reputation and impression on them. Therefore, convincing customers to at least try and adopt a new product or service is demanding.

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Chatbots – The Beginner’s Guide For Startups

11/9/2021

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by Jignesh Vaghasiya | Guest Contributor | DIGITAL MARKETING

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Chatbots – The Beginner’s Guide For Startups
Everyone thought that Chatbot did not have a future at the initial stage, but now it's the hottest technology for businesses.


This AI build tool is highly in demand nowadays. Almost every industry and business owners want to use this technology in their business. Well, it's not a new concept. It's just an evolution of the human support team to virtual bots support. In digital marketing, it's a hot technology, and Businesses are adapting this technology to rapidly grow their businesses. Many giant brands like Uber, Pizza Hut, and many more use this technology to reach more customers, engage with them and get more conversions. After this technology is introduced, Startups get the biggest benefits because they don't need to hire a support team; instead, they adopt it to grow their business.

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What are the Challenges of Creating Ads on Facebook?

11/5/2021

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by Jignesh Vaghasiya | Guest Contributor | DIGITAL MARKETING

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What are the Challenges of Creating Ads on Facebook?
Some main advertising challenges you'll face while running ads on Facebook and how you can conquer them - to minimise the risk and allow you to run profitable marketing ads for your business.


Facebook advertising is an easy to use advertising platform. You need to write a copy, select graphics (image/video), and run ads to your targeted Audiences. It seems simple when we know the methods, but when you implement these steps, you'll see the real challenges you're facing in creating & running ads on Facebook. 

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Media Monitoring 101: Negative Publicity

11/3/2021

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by David H Lasker | Guest Contributor | DIGITAL MARKETING

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Media Monitoring 101: Negative Publicity
Media monitoring technology helps keep you in the loop with what the public says about you in social media, on TV, in newspapers and on radio.


There are two times with which to deal with bad publicity: before it occurs or after it happens, when damage might be done. From a public relations standpoint, it’s easier to be on the front end of what your customers say about your business, industry and competitors instead of being reactionary.

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How to Write Content For a Targeted Audience

11/1/2021

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by Cris Yeager | DIGITAL MEDIA GHOST | WRITING, GHOSTWRITING

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How to Write Content For a Targeted Audience
Being in your audience's shoes is critical when it comes to writing for them, but if you want to get inside their heads, ask yourself what questions they'll have about your topic.


It can be difficult to write something relevant to everyone who will read it. The truth is, though, if you don’t cater to your audience’s needs and what they want to know, your content may not reach as many people as it could and should be reaching. If you need to write content that engages a certain targeted audience and has them coming back for more, follow these tips on how to write content for a targeted audience so you can give your readers exactly what they need!

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