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DIARY OF A FREELANCER, PART TWO: THE WRITE STUFF

7/28/2016

by Will Viharo

You probably won’t get rich as a writer. You may not even make any money at all.
But if you keep at it, the odds are in your favor that you will earn at least part of your income doing something you love.

Persistence and patience will eventually pay off, just maybe not in the manner or amount you wanted.

The dividends may prove more valuable than you imagined, too.

Diary of a Freelancer, Part One: Sidestepping Scams

7/26/2016

by Will Viharo

Writing for money is hard. Of course, that’s like saying it sucks to get sick and if you go swimming you’re likely to get wet. Not subjective statements. Basically just stating the obvious.

But there are ways to make this formidable challenge a little easier by avoiding the obvious and not-so-obvious pitfalls.

Here are three major red flags that will warn any wary, weary writer of danger, speaking as a former sucker…

Social Media Strategy Must Include Video – Or It’s Not Very Strategic

7/25/2016

By Kim Niemi

Have you heard the news? The content revolution is real and social media is starting to lose out in the ranking battle. According to Searchmetrics’ Google Year in Review 2015, the top ranking sites were all big name publishers, with just two social networks in the mix – Instagram and YouTube. What sets these two networks apart? Video. Time to make some changes or get lost in the shuffle.

How Facebook’s Verified Business Stamp Can Boost Your Business’ Credibility

7/22/2016

by Charles Dearing, Guest Contributor

Facebook has been making some major strides in recent years when it comes to helping business owners improve their online presence, boost their credibility, and generate revenue. What was once a social media network that focused solely on helping acquaintances connect and stay in touch online has quickly turned into a huge revenue generating opportunity for businesses. Here's one reason why.

The Print vs. Digital War: Truce!

7/21/2016

by Will Viharo

The rumors of literature’s death in the 21st century have been greatly exaggerated. While competing mediums from movies to music to video games are much more popular with the general public, people are still reading.

And they’re not just sticking to a single format.

Rather than cancelling each other, or one dominating the other, both print and eBooks are proving their staying power.

Nothing beats more options when pitching a product.

Don't BeLieve The PokeMon HYpe

7/20/2016

by Karen Fratti

Forget cost per anything, now is the time to think about cost per check-in thanks to Pokémon Go. The interactive game has brought thousands of people outside, willing to catch pikachus in their spare time for pretty much nothing in return. Capitalizing on that willingness to get out and play is something brands should think very hard about before trying it on their own.

Piecing Together Your Past: the Art of Self-Plagiarism

7/19/2016

by Will Viharo

Sometimes you get stuck when you really need to write. Or at least want to write. It happens to all of us, to different degrees.

The temptation to “creatively copy” someone else’s work, just to start filling that blank page, plagues more than a few writers.

My solution: comb through your own dusty backlog, and start copying yourself…

Marketing Your Fundraiser Events For Success

7/15/2016

by Ben Allen, Guest Contributor

Managing a nonprofit successfully often comes down to powerful fundraising strategies. Most nonprofits often focus more on improving the world rather than producing high selling products, but they still require money to operate. Thus, they hold fundraisers to keep their business alive and to advance their cause.

The biggest step to having successful events is your marketing of it. If people don’t know about your event, they can’t attend. Here are some tips to getting the word out and convincing people to attend.

Can Blogging Be A Career?

7/14/2016

by Will Viharo

For many, making a living as a writer is the ultimate dream job. It’s not the proverbial “impossible dream” either. It just takes a lot of work, like any worthwhile endeavor that offers both monetary and creative rewards.

The main way to go about it is to focus on a specific goal. If your blog exists basically as a forum for self-expression, then your agenda probably isn’t financial in nature.

But if you aim to turn your words into money, here’s what you need to do…

Catch 'Em All (Safely of Course) aND bUILD yOUR bUSINESS

7/13/2016

by Olivia Collins, Teen Tech

Pokémon Go is the latest version of the popular 90's video game, and its popularity is through the roof.

Although the now mobile game may leave users in less than ideal situations at times, it could benefit your business if you’re lucky - and smart.