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How to Create a Mobile App for Your New Business

11/30/2018

by Frankie Wallace, Guest Contributor

For those who are unfamiliar with mobile app development, the prospect of creating a mobile app for your new business can be daunting. Even for those who have experience with app development, it can seem difficult to justify the costs associated with the task. While the benefits of mobile marketing in the digital age may speak for themselves, can you expect a good return on investment from a dedicated mobile app?

How are SEO Strategies Planned and Executed? Know About Tracking and Analysis

11/29/2018

Nick Youngson Alpha Stock Images

by Alexander Fernandise, Guest Contributor

As hiring SEO has become an integral part of all business today, all the businesses are working on improving and changing their SEO strategies from time to time. These strategies are based on the various needs of the business and their expectations form SEO providers. SEO professionals keep making changes in their strategies if required and track the results of all their strategies as well.

5 Important Reasons Why You Should Always Hire an External SEO Expert

11/28/2018

by Sujain Thomas, Guest Contributor

For successful online advertising, Search Engine Optimization (SEO) should always be a priority because of the immense benefits it offers. According to Google, only 52% of the existing millions of websites make any revenue. There is a need for businesses to optimize their sites given than 93% of virtual experiences begin with the search engines. With an SEO friendly website, you can easily tap into these extensive market and take your business to a whole new level. A survey published on the Search Engine Journal notes that 74% of internet users will never search beyond the first page of the SERPs. This means that websites should strive to rank highly if they want to dominate the online market.

Author of the Week: Richard Cody

11/27/2018

PHOTO: RICHARD CODY

by Will Viharo

One of the points of this blog series, which ends soon, is to not only promote authors who are already in the spotlight, but to also introduce you to authors that you may not know about, but should. The only real difference is awareness and marketing. Otherwise, all authors in this series are well worth discovering and reading.

Bay Area poet/short story writer Richard Cody is definitely in that category.

Adjusting the Way You Lead as Your Startup Progresses

11/23/2018

by Edwin Deponte, Guest Contributor

A booming business cannot continue to grow without the help of motivated and productive workers. It is relatively common for startup leaders to mistake that the plan they have for motivating employees, in the beginning, will continue to work even if your company is not a startup anymore. Most startup leaders use the visionary leader style. They set a vision for the company and puts goals for the employees to reach.

How Fake Facebook Likes Damage Your Brand?

11/23/2018

by Olivia Perez, Guest Contributor

Facebook is one of the biggest social media platforms with more than 2.25 billion global monthly active users. This is why businesses around the world, have been utilizing this platform for promoting their brands and selling their products and services. Although you can get genuine likes on your Facebook business pages through paid shout-outs and promotional campaigns offered by the platform itself, yet some people have been purchasing fake likes to make their brand look more popular and loved by the audience. But there are a lot of great reasons why the biggest & most successful businesses don’t buy Facebook likes for their accounts or pages.

Cracking the Video Marketing Code

11/21/2018

by Mir Sāeid, Guest Contributor

Video marketing has conquered the space on the Internet with a booming rapport. It can be used for everything from promoting your brand, services or products to building a good bond with the customer. The phenomenal impact of videos brings a huge opportunity for marketers riding the trend. Adding to the facts, 93% of marketers use videos as a major part of their content marketing campaigns. So, with the stiff competition on the web, it is imperative for your business to set-up and pulls things together.

Author of the Week: Craig Holt

11/20/2018

PHOTO: CRAIG HOLT

by Will Viharo

Every writer discovers and explores different methods, and substances, to fuel his or her creative drive and imagination.

Here is Seattle, the two most famous consumable muses are pot and coffee. Craig Holt prefers the latter. And apparently, it’s working for him as a writer, but more importantly, his readers, the true beneficiaries of his stimulating body of work…

The New Road To Revenue – How Digital Marketing Gives A New Face To Your Business?

11/20/2018

by Sujain Thomas, Guest Contributor

Marketing has been the key to the growth of businesses all around the globe since ages. It is the manner of marketing that makes any business reach from bottom to top. Marketing is the point which can make or break your business.

Essential Elements Of A Well-Designed Web Application

11/19/2018

by Christina Yeager

The Web Directions South UX conference is a noted conference where some of the world’s best UI, UX and designer minds come under one roof to discuss the state of affairs of the industry. It is considered to be an event so charged with design brilliance and wisdom that everybody boards the flight back home with several takeaways.