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Building Useful Content Briefs

8/18/2022

by Rasa Sosnovskytė
GUEST CONTRIBUTOR
Digital Marketing, Writing

Working closely with content marketing teams is an inevitable part of the SEO professional’s daily life. A majority of the interaction happens through managing the creation of content. SEOs, for better or worse, put their watchful gaze on each stage of the production process.

The initial kick, however, often comes with the production of a content brief.

How to Establish Yourself as a Writer

8/12/2022

by Cris Yeager
DIGITAL MEDIA GHOST
Ghostwriting

Writing is an increasingly popular way to make money as a career, and with the plethora of online writing platforms available today, it’s never been easier to start earning money as a writer. How do you start a writing career? It’s an essential question that every budding writer must ask themselves at some point in their journey, particularly when they are just starting out.

Getting a writing career off the ground takes work.

Ways to Write Better Blog Posts and Improve Your Content

8/5/2022

by Cris Yeager
DIGITAL MEDIA GHOST
Writing

Writing blogs and producing quality content can seem like an overwhelming task if you’re new to the game. It doesn’t have to be, though! Not only will you learn how to come up with topics, but you’ll also learn what goes into making great content that readers actually want to read. Writing your own blog posts isn’t easy, but it’s worth it! You never know what doors blogging might open for you — but you do know that if you don’t start now, you might miss out on something great!

The 5 Most Common Writing Mistakes that Lead to Poor Content

7/29/2022

by Cris Yeager
DIGITAL MEDIA GHOST
Writing

Writing good content might seem easy to do, but it’s not really as simple as it looks. You’ve got to put your best foot forward and take advantage of all the experience you have. Sometimes, however, even the best content writers will still find themselves making some common mistakes here and there.

Good writers understand that they have to proofread their work to be sure that they don’t make any mistakes while writing their content.

The 7 Most Common Web Writing Problems and Their Solutions

7/22/2022

by Cris Yeager
DIGITAL MEDIA GHOST
Writing

If you’re involved in any aspect of web content writing, you’ve probably seen some really bad examples of it yourself. We’re talking about spelling mistakes, grammatical errors, incorrect formatting, and just generally poor writing that makes readers want to scroll right past your page and go somewhere else. You don’t want this to happen to your content.

How to Write a Successful Blog Post in Less Than an Hour

7/15/2022

by Cris Yeager
DIGITAL MEDIA GHOST
Writing

One of the most important parts of creating content for your website, business, or even your personal brand is blogging regularly and consistently. Writing a blog post, let alone a successful one can be quite a challenging task. One solution is to write more efficiently so that you can finish in less time and spend more time doing the other things you love! If you don’t want to spend hours in front of the keyboard, here are some tips to help you churn out successful blog posts in less than an hour, so your content marketing efforts don’t fall apart at the last minute!

Why a Ghostwriter Needs a Contract for Writing Projects

2/25/2022

Black and white image of lady signing a contract.

Why a Ghostwriter Needs a Contract for Writing Projects
by Cris Yeager | DIGITAL MEDIA GHOST | Ghostwriting

The work of a ghostwriter can vary greatly and a contract is needed to secure both parties involved in a project. A contract should be drafted, revised, amended and negotiated before a solid agreement is reached. Security for both writer and client is essential.

Research is an Essential Writing Tool - Use it Wisely

1/7/2022

by Cris Yeager | DIGITAL MEDIA GHOST | WRITING

Research is an Essential Writing Tool - Use it Wisely: Image of someone with an open book and open laptop doing online research.

Research is an Essential Writing Tool - Use it Wisely
When you approach a topic with some knowledge, it shows you have done your homework — your commitment to accuracy shines through in your work. Research is a tool, use it!

Most writers agree that research helps shape a story, but how do we incorporate it effectively? The key lies in choosing the right research methods and gathering the right amount of information — and knowing when to stop reading and start writing! Research helps a writer build credibility with readers but can be a burden when stuck for hours on end without inspiration and don’t know where to look next.

How to Write Content For a Targeted Audience

11/1/2021

by Cris Yeager | DIGITAL MEDIA GHOST | WRITING, GHOSTWRITING

How to Write Content For a Targeted Audience
Being in your audience's shoes is critical when it comes to writing for them, but if you want to get inside their heads, ask yourself what questions they'll have about your topic.

It can be difficult to write something relevant to everyone who will read it. The truth is, though, if you don’t cater to your audience’s needs and what they want to know, your content may not reach as many people as it could and should be reaching. If you need to write content that engages a certain targeted audience and has them coming back for more, follow these tips on how to write content for a targeted audience so you can give your readers exactly what they need!

How to Reach Your Writing Goals

10/25/2021

by Cris Yeager | DIGITAL MEDIA GHOST | WRITING, GHOSTWRITING

How to Reach Your Writing Goals
Set specific, measurable, attainable, realistic and timely goals for writing projects to hit those deadlines on time.

When it comes to writing projects, no one can afford to slack off. Deadlines are looming and you need to get the job done — so how do you make sure you stay on track? Having writing goals will help you power through your projects and hit your deadlines! Here are some strategies to reach your writing goals so that you can kick butt in all of your upcoming projects.