Blog Archives

How To Protect Your Online Business

10/30/2019

There are many things that could harm your business, and probably put you and your customers in danger.

How would you feel if you wake up one day and find that your business is hacked or taken down? Well, you could lose everything. That’s why it’s crucial to be covered if any of this happens.

An online business is prone to having security breaches, tax issues, hacking attempts, and many more problems.

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Top Benefits of Using Bootstrap for Effective Web Designing

10/18/2019

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by Sujain Thomas, Guest Contributor

For website designing, different frameworks are used these days. With the use of various frameworks, website designing becomes a seamless experience for developers. With these frameworks, dynamic websites are basically designed. A dynamic website is complex, and thus you need technical knowledge and expertise to build such a website. You can use a robust website builder for developing your website.

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How Small Businesses Can Stay Ahead of the Curve in the Digital Age

10/16/2019

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by Frankie Wallace, Guest Contributor

Regardless of size, all businesses must strive to stay ahead of the curve in the digital age. However, due to fewer resources of both time and talent, small businesses face unique challenges in being able to do so. But even without the resources larger businesses have access to, small businesses can still embrace tech and industry trends as part of their marketing efforts to better connect with their ideal consumers.

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Writing 'Call Down the Thunder'

10/12/2019

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by Dietrich Kalteis

Call Down the Thunder will be released by ECW Press on October 15th.

Sonny and Clara Myers struggle on their Kansas farm in the late 1930s, a time the Lord gave up on. The land’s gone dry, barren and worthless. And the bankers, greedy and hungry, make life even more impossible, squeezing farmers out of their homes. The couple can wither along with the land, or surrender to the bankers and hightail it to California like most of the other farmers. But Sonny comes up with a way for them to stay on their land and prosper while giving the banks a taste of their own misery.

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Champions Named in Digital Design Competition [PRESS RELEASE]

10/10/2019

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Three teenagers were named best in the United States at Digital Design with Adobe tools. They will travel to NYC for the World Championship in late July to show off their skills on an international stage. You can download interviews with the winners.

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Ghosting from Advertising, Marketing and PR Industries [REPORT]

10/9/2019

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The act of ‘ghosting’, common in dating, is now making rounds in the professional sphere.

And while reasons for this abrupt end to communication are generally understood, the question remains of which industries are most prone to it.

Education and training specialists TheKnowledgeAcademy.com sought to answer this. Between the months of March and May of this year (2019), 1,325 US full-time employees across a range of sectors were surveyed to ask if they have ever ghosted a company, or been ghosted by a company.

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The Importance of Safeguarding Your Healthcare Website from Data Breaches

10/8/2019

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by Dan Matthews, Guest Contributor

Are you sure that your healthcare website is fully protected from the possibility of a data breach? If not, then you need to upgrade immediately. Whether you are a multi-state chain or a nurse practitioner with a private practice, you need to protect your website and company from hackers for the sake of your patients. But it isn’t just good business. It is also the law.

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Experts Say: Content Repurposing a Must to Achieve Marketing ROI [REPORT]

10/7/2019

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If You Market Podcast hosts, Sky Cassidy and cohost Karla Jo Helms, interview award-winning branding expert, Alex Navarro, on how companies can increase ROI by repurposing content through various channels. The podcast recommends businesses deploy previously created content across several mediums in order to reach new audiences and revitalize customer interactions.

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The Importance of Empathy to Effective Digital Communication

10/1/2019

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by Frankie Wallace, Guest Contributor

Emotional intelligence forms the basis of the most highly regarded soft skills in the modern business environment. The application of empathy helps us all to feel more comfortable and valuable as employees, and it can help businesses to prevent high turnover. As we shift our business practices toward greater utilization of digital methods, we need to understand that emotional intelligence remains of critical importance to those we interact with.

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