by Nick Brown | Guest Contributor | DIGITAL MARKETING
Every web designer strives to optimize their pages for SEO. At the same time, they want to provide users with an organic and engaging experience. In many ways, these two fields overlap, which is why designers want to implement principles that will help improve both, without sacrificing either field.
by Mary Kyle | Guest Contributor | DIGITAL MARKETING
With over a 930 million audience, Instagram ads are the perfect tool for every social media advertiser. Instagram advertising is effortless to implement, with the access of Facebook's targeting tools and options.
Here we will discuss everything about Instagram advertisements. Let's jump in.
by Alison Williams | Guest Contributor | DIGITAL MARKETING
Are you wondering how to develop your marketing growth online?
TikTok is an excellent platform for promoting your brand to a huge audience and establishing your brand to loyal customers.
If you are trying to develop your marketing strategy on TikTok, you should track analytics to optimize your strategies until you succeed on TikTok.
Whatever product or service a business provides; it will almost certainly need software developers for various purposes. As the founder and CEO of a new company, you'll face tough competition for the recruitment of developers that you'll need to take your company from startup to success.
by Anne Joseph | Digital Marketing
TikTok is one of the game-changing apps, most of the millennials hooked on this platform, and new influencers are increasing attention from businesses. In 2020, it was one of the most downloaded apps on the app store.
Want to bring bags of engagement to your TikTok account, launch a hashtag challenge?
by Clara Allen | Digital Marketing
Social applications are used both as a medium for interaction and business. During the initial stages, social platforms promoted them that they can connect people. These platforms are known for meeting new people and interacting with them. However, as time passes by, many people began to accumulate these social applications. Thus, they evolved slowly and underwent turns and transformations.
by Steven Rogers | Digital Marketing
Have you watched the terminator? How astounding is it when a person speaks to a robot? Just imagine having that in real life, and that is natural language processing, except the terminator is way too fictional for us right now.
Either verbal or written words, a person's behavior can be predicted. The chosen topic, tone, word selection everything adds information that can be interpreted and value extracted from it. But there is a problem; every sentence is different from its complexities. This is where NLP comes in. NLP enables automatic handling of natural human languages; it can be speech or text.
by William Nathan | Digital Marketing
Database marketing does not simply involve collecting data and sending unsolicited messages to a group of audience. Database marketing trends evolve regularly. True database marketing comes in when you understand the customer's behavior, and if you find out that they have problems give them solutions for the very same. All of this must be to support your customer alone, regardless if it leads to a sale or no.
by Mansi Rana | Digital Marketing
Google is constantly working for making the search experience more enjoyable, fast, and accurate for its users. Unlike any other search engine, Google is way ahead in experimenting with new things in order to bring the best Internet experience. Along with hundreds of experiments and features, Google's carousel is one of them.
Starting with a surprising statistic derived from the report of eMarketer, “90 percent of mobile internet time is spent in using apps,” there is no doubt that the gap between the use of mobile apps and mobile browsers is increasing at a rapid rate. The ease of accessibility and usability of apps makes them a better option than using browsers that may take minutes to load or couldn’t fit the cell phone screen. Such issues drop down the interest of users and lead them to go for next, i.e., apps. You can say that the downsides of a browser bring mobile-based apps to life.