Getting high value in google search results as a local business owner was not easy without google my business. The report says that 46% of searches on Google are local searches. It would help if you practiced the solid local marketing strategy to make your business high ranking on google my business.
by Jessica Ainsworth | Guest Contributor | DIGITAL MARKETING
Are you involved in black hat SEO tactics?
The world of SEO is constantly evolving to keep up with Google's Webmaster Guidelines and rank higher on the search engine. Google updates its systems to meet best practices and standards that give websites a level playing field when it comes to SEO efforts.
by Martin Santos | Guest Contributor | DIGITAL MARKETING
By now, we can all agree that social media is an effective marketing tool for businesses in terms of increasing sales, brand awareness, and customer engagement. Gone are the days when traditional marketing purists would scoff at the idea of considering social media as a helpful medium in leading a business to a successful path.
by Morgan Elliott | Guest Contributor | DIGITAL MARKETING
The IT industry is actively developing. More and more aspects of human and social life are associated with it. Enterprise management is no exception. Business uses a large number of solutions to accomplish assigned tasks. Information systems and technologies (IT) in the field of organisation management are methods that allow effective planning, data exchange, delivery control, and other actions aimed at optimising work processes and maximising profits.
by Lara Blake | Guest Contributor | DIGITAL MARKETING
The phrase “a picture is worth a thousand words” is thought to go back to the 20th century and was coined by Frederick R. Barnard, who wrote a piece “commending the effectiveness of graphics in advertising.”
In today's world of technology and smartphones, it is more important than ever to ensure a company's main feature piece - their logo or icon stands out among the crowd and is transferable into the digital world of smartphones, tablets, and desktops.
by Ravi Sharma | Guest Contributor | DIGITAL MARKETING
Search engine optimization is the best source to boost the online visibility of a business. For such a task, the marketing experts are putting lots of effort into creating some authoritative and credible backlinks. When it comes to backlinks, marketers have to take care of several aspects, such as – referring domains.
by Nick Brown | Guest Contributor | DIGITAL MARKETING
Every web designer strives to optimize their pages for SEO. At the same time, they want to provide users with an organic and engaging experience. In many ways, these two fields overlap, which is why designers want to implement principles that will help improve both, without sacrificing either field.
by Mary Kyle | Guest Contributor | DIGITAL MARKETING
With over a 930 million audience, Instagram ads are the perfect tool for every social media advertiser. Instagram advertising is effortless to implement, with the access of Facebook's targeting tools and options.
Here we will discuss everything about Instagram advertisements. Let's jump in.
by Alison Williams | Guest Contributor | DIGITAL MARKETING
Are you wondering how to develop your marketing growth online?
TikTok is an excellent platform for promoting your brand to a huge audience and establishing your brand to loyal customers.
If you are trying to develop your marketing strategy on TikTok, you should track analytics to optimize your strategies until you succeed on TikTok.
Whatever product or service a business provides; it will almost certainly need software developers for various purposes. As the founder and CEO of a new company, you'll face tough competition for the recruitment of developers that you'll need to take your company from startup to success.