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Will Viharo
So you’ve published a few books and now have a body of work available to the world, even if you haven’t quite set it on fire yet. And unless someone organizes a public bonfire of your work – great free publicity! – it’s up to you to reignite interest in your older books once those initial flames of passion have died down. How to raise your best books from the dead? Welcome to the literary marketplace’s version of “voodoo economics”…
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by Will Viharo
Choosing a title for your book is almost as significant – and challenging – as naming your own kid, since, in effect, your book is your baby, or at least your brainchild. There are a variety of factors to consider when it comes to this decision, which is just as commercially crucial as the cover art, since it will be the initial introduction of this work to the public, and first impressions always count when courting success...
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by Will Viharo
It’s the dream of most writers to have their work widely read, respected, and appreciated. Though this goal is common, the pathway to its achievement varies from individual to individual. Most readers nowadays don’t seem to care as much as the authors themselves whether a book is published by a small press, a traditional house, or by the writer him/herself. So is it pitching your book to a small press even worth the bother? Or is it more practical to just do it all yourself? The answer, as usual, is not that simple… ![]()
by Will Viharo
In previous columns I’ve explored the most popular platforms when it comes to DIY publishing: Lulu, Amazon, and Smashwords. But others, like Outskirts, are fast catching up in terms of notoriety, if not always quality of service. More options mean broader chances of eventual success, even if it also poses another challenge to the beginning author: how to choose?
![]() by Will Viharo The human condition is a complex, mysterious state of being, and writers since the dawn of the written word have tried to capture it accurately, to share with their fellow wandering spirits. Misery loves company. But so does joy. Since every person’s life story is different, they’re all worth telling. When it comes to putting it down on paper, however, you have to decide: do you want to tell the truth, the whole truth, and nothing but the truth, or an artfully commercialized version of it that might actually sell some books? |
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