Who are you, and what can you do for me? Those are the two main questions any visitor to your website wants answered.
Visitors don’t land on your site by accident. They come looking for something. If you can meet their need, you have a good chance of earning their business, but it’s essential to keep in mind the numerous other companies who are competing for your site visitors’ business just a few clicks away.
If you are one of the 38 million small business entrepreneurs who have a home-based office, you may enjoy the many benefits associated with working from home. For example, maybe you have reduced overhead, and this enabled you to compete head-to-head with larger and more established companies.
As important as it is to have a healthy budget that can keep you on track with your marketing efforts, growth plans and more, you also need to take full advantage of other tools and resources available to you to improve your chances for success.
Latest reports have revealed that the number of users worldwide with a mobile device is expected to pass the five billion mark by 2019.
Applications on these mobile devices have become the primary platform of interaction for consumers and businesses across the world. Users have become so emotionally involved with these applications that just one issue or bug can spoil their entire user experience and their mood, making them lose interest in that mobile application.
Social media has become such a staple in our lives that it is impossible to now imagine a world without comments, shares or likes. Naturally it has made its way into our businesses and it would be unwise for any brand not to make use of this platform. There are billions of subscribers on Facebook and millions more on other social media platforms, so chances are getting consumers who resonate with your product or service are high. Social media is probably the only platforms where you will find a huge database of potential clients would are already set on looking, finding and probably purchasing your product with a little coercion on your part.
By Ben Allen, Guest Contributor
Artificial intelligence is one of the next big steps in the world of technology. Already, AI is being put to work finding new solar systems, finding cures for diseases, beating professionals in a variety of games, doing legal case research, and more.
Trade in goods via the Internet or e-commerce is the most successfully developing industry in the world. Back in the early 90s of the last century, it was difficult to imagine that an entirely new type of business would soon appear--enterprises selling their own or other people's goods and services via the Internet.
The efficiency of using the Internet surpassed all expectations: e-marketing allowed not only being in constant contact with a potential consumer but also tracking demand and sales statistics. Therefore, the e-commerce market trends are growing steadily. And to date, every manufacturer understands that if the Internet does not provide information about him and his products, a potential customer will choose a competitor.
Social media isn’t really all that new anymore. At one time it was fresh and shiny and caught the attention of people everywhere. Now, it’s more or less become an integrated part of our daily lives, and can have meaningful impacts well beyond the constructs of the internet.
Even in 2016, people were aware of how far the waves of their actions on social media would carry into the real world. Today, social media has changed in the eyes of the public and how it correlates with our lives outside of the tiny black box. Our president has embraced the use of social media quite publicly, using it as a forum to discuss political and personal topics.
Creating a site may be a fairly simple process for anyone who is familiar with computers. There are also several platforms that can guide you through the steps. Even with minimal internet experience, it is possible to get a functional site online within a short period of time. However, it is important to consider whether creating your site is sufficient.