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by Mary C. Long | DIGITAL MEDIA GHOST | GHOSTWRITING 
Subscribe to receive updates from Ghostwriting Life and download 'Ghostwriting Rates & Standard Practices' for free - discover key insights to working successfully as a ghostwriter! Allow me to share some key insight that I've gleaned from working successfully as a ghostwriter for the past decade, creating all kinds of copy - and bringing in well over $100k each year doing so!
by Prashant Pujara | Guest Contributor | DIGITAL MARKETING 
The determining factors are, goals, industry, the product or service and the target audience. There are additional factors that need to be considered while creating a digital marketing campaign.
Digital Marketing is the new age medium. It has the capability to transform products and processes through technology in a very cost-effective manner. Other marketing channels do not have the reach and results unlike digital marketing. All corporations are using it as a very powerful medium.
by Julie Davis | Guest Contributor | BUSINESS, DIGITAL MARKETING 
With datasets that can surpass trillions of bytes, data scientists need specialized tools if they are going to extract meaning from the data. With datasets this vast, just the work of processing it could take weeks for humans. This is one of the ways AI can improve business analytics.
Modern businesses have access to a wealth of data. The volumes of data are so vast, that traditional analytics practices can’t keep up. This is causing a shift toward AI-powered analytics.
Using an AI-powered BI tool can open up a lot of opportunities for businesses. An AI-powered platform can handle and analyze data faster than a human, and it can do the work with greater accuracy. These tools are also helping to make data analytics more accessible to more people. by Allison Janney | Guest Contributor | BUSINESS 
There might be situations where you might need advice and the support of professionals who understand the ins and outs of a point-of-sale finance system.
Whether you are installing a retail business for the first time or having experience with merchandise, having the right POS system is essential for your business’s success. Your POS system is the prime component of your business and acts as more than just a system to pay for purchases. A peak-quality point-of-sale finance system can combine crucial operations of your business while providing your company with a steady stream of data you can use to make business decisions.
by Duresa Sadrija | Guest Contributor | DIGITAL MARKETING 
For the success of your business, you have to consider developing a good and beautifully designed website that attracts more traffic and potential buyers.
The developments in technology with an impact on online business have prompted consumers to conduct in-depth research on any products or services offered online before making the purchase move. Studies show that a staggering 88% of consumers will consider the availability and reliability of product information when considering making purchases. This means that a good business website today should be rich in content and professionalism.
by Rahim Makhani | Guest Contributor | DIGITAL MARKETING 
This blog post will guide entrepreneurs, product managers, founders, and innovators looking forward to having knowledge of the blockchain development process and integrating blockchain into the business.
Blockchain is advancing the operations of businesses to make them smarter. As a result, blockchain can transform many industries, including Healthcare, supply chain, financial services, and many more.
It is said in some research that big and famous companies have already built blockchain pilots in medicine tracking, health monitoring, and food safety. Therefore, the companies that are based on blockchain have gained a lot of benefits. by Henry Adkins | Guest Contributor | DIGITAL MARKETING 
Here, we will discuss 5 major essential elements that will help you to build a great airline logo design.
Aviation is one of the most prestigious and worthwhile industries in the world. Every airline logo is an excellent example of corporate visual branding and provides us the perception of glamour and professionalism. The primary purpose of any professional logo design is to get immediate brand recognition.
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