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Tech Talking Points: Shark Week Edition

8/12/2014

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by Christina Yeager

Information online flies by faster than you can hit "refresh." Keeping up-to-speed on everything new and trendy can be challenging, even if it's your job.
 
To help you out, we've compiled some tech talking points--things you should know, but may have missed. 

If you get a cushy promotion, you're welcome. If not... Well, it's not our  fault!

AHHH! Sharks!

Yes. Let’s talk about that. There are many definitions of the word “shark” and they’re everywhere around us. Believe it or not, some of them can be scarier than the real thing. 

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Don’t Throw Mobile Users To The Sharks

How you plan your mobile strategy can make or break you. Costly mishaps could slow production or even bore people to death. Gasp! Don’t sabotage yourself and kill off your audience due to lack of knowledge. Put life into your fans' mobile experience.

Seven Deadly Sins of Mobile Marketing [Infographic]
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Facebook Ad Scheduling For Power Editor Users 

If you use the “Lifetime Budget” feature with Power Editor, you might want to check this out. Setting up your Ad Sets could be easy as pie! And who doesn’t like pie? You can never have too many tools at your disposal. Right?​

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Ad Scheduling Comes to Facebook Power Editor
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Social Media Sharks Are Lurking   

We’re all proud of our own opinions and our beliefs that fall in line with them. Speaking your mind or even simply commenting can land you in deep water. Online arguments can spark tempers and before you know it…you’re swimming for shore as fast as you can. Can you hear the Jaws theme? Swim!   
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Don’t Fight Flames With Flames
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Hello Pinterest Messages! We’ve Been Waiting For You
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Oh, goody! Another new feature for us to play with! Since the birth of the popular image site we’ve only been able to comment on Pins. But now…we can message whoever about whatever! Neat, huh? Yay for Pinterest!  


Say Hello to Messages on Pinterest
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Cheater, Cheater! In This Case…It’s Okay

So many changes come around on all social media platforms. It’s hard enough to keep up with all the new features, let alone what size images you should use on Facebook and Twitter. If only we had a guide, right? We do! 
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2014 Social Media Image Size Cheat Sheet
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Another Delightful Facebook Change – Or Not

Got a fan based business page on Facebook? Do you have your physical address listed? If not, you won’t be able to receive ratings anymore. I know what you’re thinking. What about Web-based businesses? Tough luck. Either list an address or no ratings. That sounds fair, huh? 

Facebook Changes Guidelines for Page Ratings
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And Another Facebook Change…Sheesh! 

As of November 5 this year, "Like" gating is out. This pertains to those that use plug-ins or apps on Facebook Pages to garner Likes. You’ll no longer be able to force users to like your page to enter a contest, get rewards, etc. Sorry, Charlie. 

Facebook Bans Incentivizing Users to Like Pages, Gives Developers Until November 5 to Update Apps

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Sharks Aren’t Just Swimming Around In The Water 

Like most holidays, popular events can spawn an entire consumer-driven frenzy. Shark Week is no exception. Businesses everywhere are ready to cash in. 
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Shark Week Turns into a Feeding Frenzy for Consumer Eyeballs—and Cash

Also see: Social Media Sharks Circling For Blood

And now for a bit of fun...

More Sharks! Imagine That? 

Shark apps and games? Yes, please! You can get the Discovery Channel app and even a Global Shark Tracker app! How about a game of Shark Trivia? Sure! 

 Top 5 Best Shark Week Apps & Games

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