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[INFOGRAPHIC] Sales & Marketing: Back To School Guide 2016

8/12/2016

by Sabrina Fenster, Guest Contributor

Yo yo yo...it's that time again, kids. Time for lunchboxes, backpacks, flash cards, #2 pencils, and those snarky lunch-table kids that we all know and love...

Back-To-School 2016 is officially here! ⤺ Tweet This!

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The Sport of Writing: Becoming a Literary Olympian

8/11/2016

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by Will Viharo

We’re in the midst of the Olympics, which means you’re likely reading this blog with the television on, critiquing both from the comfort of your couch.

Many writers have a sedentary lifestyle, since it’s hard to write standing up (Ernest Hemingway’s famous habit notwithstanding, as it were), much less while running.

But that doesn’t mean you can’t exercise your craft with an athlete’s sense of discipline.

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When Writers Should Not Just Be Themselves

8/9/2016

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by Will Viharo

Throughout the course of this blog series, and in fact my entire so-called career, I’ve encouraged all writers (and just regular people) to always “be themselves.”

I firmly stand by that suggestion.

Writers should indeed always just be themselves, whether they’re writing, promoting, socializing, etc.

Except, of course, when they shouldn’t. ⤺ Tweet This!

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Why Isn’t Your Marketing Mobile-ready?

8/8/2016

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by Mary C Long

Customer experience should be at the top of SMBs priority list, and it is for many. According to Wasp Barcode’s Small Business Report, 43% of small businesses recognize that improving customer experience and retention are top strategies for revenue growth.

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All Is Not Vanity: The Case For Self-Publishers’ Self Respect

8/4/2016

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by Will Viharo

It takes a lot of confidence to write and publish a book. It takes even more guts to do it all yourself. Just don’t sell yourself short in the process.

If you see an advertisement from a company offering to publish your book for a fee, just keep moving.

While self-publishing platforms like Lulu charge authors certain fees for some services, they are relatively minor by comparison. They’re also mostly optional.

You want someone to invest in your career? Let readers do it by paying you…

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Has the Digital Revolution Made Literature Lazier?

8/2/2016

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by Will Viharo

â€‹It is easier today to both read a book and publish your own book thanks to Kindle and other devices.

And like with any other modern invention that alleviates human beings of actual effort, thereâ€™s a tendency to confuse convenience with complacency.

Does the â€œeâ€ in â€œeBookâ€ stand for efficiency â€“ or expediency?

Maybe both. It all depends on how you choose to use it, whether as a reader or as a writer.

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3 Things You’re Forgetting About Mobile

8/1/2016

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by Kim Niemi

Having a mobile-friendly site is great, but there’s much more to keep in mind beyond that. Mobile-friendly isn’t enough – you have to consider what it’s like to use your site on mobile.

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Forward>>

[INFOGRAPHIC] Sales & Marketing: Back To School Guide 2016

The Sport of Writing: Becoming a Literary Olympian

When Writers Should Not Just Be Themselves

Why Isn’t Your Marketing Mobile-ready?

All Is Not Vanity: The Case For Self-Publishers’ Self Respect

Has the Digital Revolution Made Literature Lazier?

3 Things You’re Forgetting About Mobile

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