DIGITAL MEDIA GHOST
  • Publication
    • Editorial Calendar
    • Subscribe!
  • #GhostsWriteIt Spotlight
    • Writer Spotlight Submission
  • Services
    • Digital Strategy >
      • Content Marketing
      • Law Firm Marketing
      • Social Media Management
    • Ghostwriting
    • Public Relations >
      • Social Sabotage & Online Privacy >
        • Social Media Policy Template
  • About

5 Best SEO Tools to Supercharge Your Search Rankings

8/28/2018

Comments

 
Picture
by Amy Bell, Guest Contributor

The concept of SEO is broad in practice and is building traction among website owners and web developers. Every so often, Google changes its operation algorithm, which always has an impact on the practice of SEO. Therefore, being at the top of search engines is no cinch.
​




The best SEO tools you need for your website.



By tweaking some specific parts of your website, you can organically boost your traffic, increase your click-through rates and appear first of SERP for industry-specific keywords. To keep your rankings high, you must determine the use of resourceful SEO tools, otherwise, call in a webmaster to get it done for you. Here are five of the best SEO tools you need:

Screaming Frog
Screaming Frog is an SEO spider that swiftly crawls your website to generate resourceful insights required for the success of your brand. The Screaming Frog tool exceptionally crawls your site and allows you to analyze your web pages in real-time thoroughly. It collects information on your site for matters of broken links, XML sitemaps, metadata, duplicate content among others.

The tool can be considered a resourceful tool because it helps website owners recognize errors on their site that could stand in the way of top rankings on search engines.

Further, you can use this tool as a competitor analysis tool, checking out what your competitors' websites are doing differently from you. This way, for instance, you can highlight all their content strategies including posting frequency, topic areas, sharing patterns and audience behavior and response to their content.

Google PageSpeed Insights
If you have tried using the services by serpbook.com, you must have determined that, the pages on your website that take longer to load experience a low audience reach. While quality content may draw people to your site, it is a speedy experience that will keep them there longer and happier.

Google PageSpeed Insights is an easy-to-use tool that provides you with metrics on how fast your pages load. Page speed is inclusive of the time a page takes to load, and, the time it takes for a browser to receive the first byte of data from the web server. Google is one of the search engines that strictly considers page speed as a signal for indexing and ranking a website.

The Google PageSpeed Insights tool determines the speed score of a site by taking data from the Chrome User Experience Report (CrUX). This way, the SEO tool can provide you with the necessary information on what you can adjust to increase your page speed. The best part is that it is pretty user-friendly, even for first-time users.

Google Adwords Keyword Planner
You can never overlook Keyword research when it comes to website ranking. Keywords provide a common ground for audiences and webmasters to share value. As a beginner, it can be overwhelming to figure out terms that your target audience uses in search queries.

The Google Adwords Keyword Planner tool offers a comprehensive and detailed report of people's searches on Google, which you can take action on, immediately. The SEO tool is free to use and user-friendly, which makes it a must-use SEO tool.

Find out popular terms across the internet, as well as narrow down to your area of interest, whether regarding industry or location. You can also filter results based on cost-per-click or search volume to determine a keyword's competitiveness. Remember to start your research with niche topics in mind, so you can guide the tool on which search results you want.

Open Site Explorer
The link structure of your website has an impact on your search rankings. You want to capitalize on renown brands by picking out relevant material on their site and adding those links. Additionally, you must determine to have such brands link back to your web pages, which build your website for credibility and domain authority. Your site ranks higher when search engines find more traces of relevant links on your site.

The Open Site Explorer is an extensive link analysis tool. It has spiders that help in indexing links. The SEO tool can be used as a research source for link-building opportunities, identifying leading pages on websites and analyzing anchor texts, among others.
Further, you can use the Open Site Explorer for competitor analysis, checking out what the link structure of your competitors' looks like and how you can capitalize on them.

Google Search Console
Google Search Console cannot go unmentioned in the list of best SEO tools. This is the go-to tool for all webmasters seeking to monitor and maintain the presence of their website on Google's search result.

It is true that Google engine will eventually find your web pages and index them for SERP, but submitting your page to Google makes the process quicker, not to mention, gives you more control over what content Google displays on search results. Signing up for Google Search Console is how you submit your site to Google.

This freemium tool is easy to use and gives you the needed insight to create Google-friendly applications, content, and websites.

Notably, the kind of SEO tools you reach for should link to some of the essential practices of SEO, that is link-building, keyword research, competitor analysis, among others. With these five SEO tools, your site should be unbeatable in no time.
​

Comments
    Picture
    Become a Ghostwriter!
    Picture
    Contribute to DMG
    Picture
    BECOME A GUEST CONTRIBUTOR
    Picture
    PROMOTE YOUR BUSINESS BY GUEST POSTING
    Picture
    ARE YOU A GHOSTWRITER? WE WANT TO KNOW!
    Picture
    DO YOU HAVE A GHOSTWRITING BUSINESS?

    RSS Feed

    Categories

    All
    Agency Spotlight
    Business
    Digital Marketing
    Ghost In A Flash
    Ghostwriting
    Media Relations
    Privacy Concerns
    Social Sabotage
    Technology
    Writer Spotlight
    Writing

    Advertising Disclaimer

    Archives

    September 2023
    August 2023
    July 2023
    June 2023
    May 2023
    April 2023
    March 2023
    February 2023
    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    May 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012

Find your domain and create your site at Weebly.com!
Digital Media Strategy
Content Marketing
Law Firm Marketing
Search Engine Optimization
Social Media Marketing
eBooks
Writing
Becoming a Ghostwriter
Blogging
Content Marketing
Ghostwriting Services
Guest Post Guidelines
Media Relations
Online Crisis Management
Personal Brand
Public Relations
Reputation Management
About
Our Team
Our Results
Testimonials
Contact Us
Locations:
New Orleans, LA
Nashville, TN


Privacy Policy | Terms & Conditions | Cookie Policy
Digital Media Ghost  @2020
  • Publication
    • Editorial Calendar
    • Subscribe!
  • #GhostsWriteIt Spotlight
    • Writer Spotlight Submission
  • Services
    • Digital Strategy >
      • Content Marketing
      • Law Firm Marketing
      • Social Media Management
    • Ghostwriting
    • Public Relations >
      • Social Sabotage & Online Privacy >
        • Social Media Policy Template
  • About