by Sam Khan | Guest Contributor | BUSINESS, DIGITAL MARKETING
It is not surprising anymore that the marketplace is changing tremendously and becoming more and more digital, as the technology continues to evolve. Considering the fact, the benefits of digital marketing are also becoming relevant with every passing day. Also, the consumers are now more aware, and they conduct thorough research before buying any product online.
by Sam Khan | Guest Contributor | TECHNOLOGY, DIGITAL MARKETING
According to International Data Center 2020, the IT industry is anticipated to earn over $4.8 trillion in revenues for the year 2021. The revenue projection is going higher and higher, since software development has become a business asset, and playing a crucial role for enterprises in innovation, evolution, and growth. Moreover, business enterprises have started to realize the importance of software development progressively after the pandemic hit the entire globe and every single business industry. After Covid-19, it has become very clear that only the companies with cutting-edge software technology are the ones that can survive the changing and challenging landscapes of the business world. From automation of tedious tasks to problem-solving, the business has now become all about technological advancement.
by Saurabh Sharma | Guest Contributor | DIGITAL MARKETING
Sitecore is considered to be one of the best content management systems for enterprises that were developed on ASP.NET. It allows web content creators and online sellers maximum control. Therefore, they can monitor different aspects related to website traffic and visibility. Additionally, Sitecore helps them to manage the social integration, engagement, personalization of blog posts, and better management of e-commerce.
by Duresa Sadrija | Guest Contributor | DIGITAL MARKETING
The idea of outsourcing part of, or entire business functions has been around for a long time, and it is pronounced in both established and startup businesses. You may also be considering outsourcing your business operations, which makes you become part of a larger number of entrepreneurs with this idea. Businesses around the globe outsource their functions to boost their efficiency, disrupt the market and improve customer service. This could be the best approach for small businesses that aspire to grow.
by Sidharth Jain | Guest Contributor | DIGITAL MARKETING
As a startup, one of the fundamental issues you would need to handle is tracking down the savviest answers for business needs.
WordPress has been the go-to Content Management System for quite a long time. With the steady changes to web improvement, in any case, After all, we've seen famous advances, similar to streak activities, vanish and get supplanted with new ones. by Andre Oentoro | Guest Contributor | DIGITAL MARKETING
Videos have taken the content marketing world by storm. Many savvy marketers out there rely on this medium to achieve their marketing objectives, from attracting more potential customers to delivering their messages more effectively.
The allure of video content is quite simple. In a world where the internet has become a chock-a-block place with content, videos offer internet users a quick way to retain and digest crucial information. It should come as no surprise that this engaging medium is now no longer a nice-to-have tool for marketers -- it's essential. by Prashant Pujara | Guest Contributor | DIGITAL MARKETING
Digital marketing has become an essential part for businesses to reach their customers efficiently. It refers explicitly to 'achieving marketing objectives through applying digital technologies and media.' These digital technologies and media include the following:
by Prashant Pujara | Guest Contributor | DIGITAL MARKETING
Digital Marketing is the new age medium. It has the capability to transform products and processes through technology in a very cost-effective manner. Other marketing channels do not have the reach and results unlike digital marketing. All corporations are using it as a very powerful medium.
by Julie Davis | Guest Contributor | BUSINESS, DIGITAL MARKETING
Modern businesses have access to a wealth of data. The volumes of data are so vast, that traditional analytics practices can’t keep up. This is causing a shift toward AI-powered analytics.
Using an AI-powered BI tool can open up a lot of opportunities for businesses. An AI-powered platform can handle and analyze data faster than a human, and it can do the work with greater accuracy. These tools are also helping to make data analytics more accessible to more people. by Allison Janney | Guest Contributor | BUSINESS
Whether you are installing a retail business for the first time or having experience with merchandise, having the right POS system is essential for your business’s success. Your POS system is the prime component of your business and acts as more than just a system to pay for purchases. A peak-quality point-of-sale finance system can combine crucial operations of your business while providing your company with a steady stream of data you can use to make business decisions.
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