Social media monitoring has become difficult to impossible with the influx of users.
Looking at the amount of information shared online, cybersecurity isn’t keeping up with the pace, which is a threat to social media security as well. Social media has been the key to the world globalization and communication because it opened doors to a whole new world, which is a great deal. Then again, with benefits there comes risks as well because constant connectivity on the internet has paved the way for hackers.
It’s important that any small business’ digital marketing is handled with care and attention. A findable website, email lists, social media, online PR and SEO — these are all necessary components of a good marketing plan in 2019, and digital marketing-specific companies are often employed to help in this arena. This is understandable, given the number of people using the internet at all times and the data gained from digital marketing.
VPN (Virtual Private Network) has been a game changer in the tech industry since it was invented by Microsoft slightly over two decades ago. Today, this technology helps online users to surf different websites online in anonymity, unblock websites in countries that have enforced Internet censorship, and to secure and encrypt confidential data against cybercriminals.
But VPN has had its fair share of downsides as well, the most prevalent of them all being that it reduces a user’s connection speed, sometimes resulting in underwhelming web performance for high-traffic sites.
According to Sophos, 70% of internet users use the same password for almost all the web services they use. It therefore comes as no surprise that ‘phishing’ is such a popular and effective tool for cyber-criminals against their victims, allowing them to assume control of all accounts – whether it be social media or online banking.
To explore the subject further, digital marketing agency Reboot Digital Marketing Agency analyzed the latest findings found within the report ‘Protecting the People: A quarterly analysis of highly targeted cyber attacks’ by ProofPoint to gain a better understanding of who is most at risk of cyber-attacks globally.