Taking pride in one’s work, enough to share it with the public, is an impressive feat. But when it comes to self-publishing, most of your accolades are going to come from those in your social circles, which may or may not be matters of obligation.
It’s this very lack of officially recognized bona fides that continues to relegate indie authors to the sidelines of the mainstream literary industry. Most professionals simply do not take this aspect of the business that seriously, despite some redemptive success stories.
Not too long ago, virtual and augmented reality seemed like exciting, but far off ideas. Fast forward to today and VR and AR tech is very real, and poised to explode —with 2016 expected to be the "tipping year" toward a $200 billion dollar industry by 2020.
Where will your company be when that happens — leading the charge, or scrambling to catch up?
Last week I posted a two-part blog titled “Reasons to Self-Publish,” full of hope and good will (as it were).
Now I’m presenting the darker yet frankly realistic flipside to that proposition, not to dissuade any literary entrepreneurs out there, but to let you know that no matter how long you run this race toward your personal goal, the obstacle course you must endure will sometimes trip you up.
Just don’t let these setbacks break your spirit, which is easier said than done.
We live in an ad, ad world. Without them, there'd be no television or radio, no social media – or we'd have to pay a lot more for such things.
According to Revcontent, "86% of consumers say they feel ads are necessary to get free content online". And while that's true for the most part, that doesn't give marketers carte blanche to annoy the daylights out of them. Here are four strategies to make consumers happy to see your ads:
A successful marketing plan is made up of a variety of tactics. This can range from running a blog, or a pay per click ad campaign, to traditional advertising, or email strategies. It’s easy to lose focus on every single one of them while they run all at the same time with varying degrees of success. So how do you keep it together? ⤺ Tweet This!