"The most disruptive thing in the market is not technology, but rather the customer," proclaimed Salesforce Global Customer Growth and Innovation Evangelist Tiffani Bova's Twitter header – and she's dead right. It's time for businesses of all sizes to focus on the customer experience if they hope to retain customers and grow their brands.
Live-streaming can be fun and unpredictable which is why it’s not surprising that some major networks are turning to Periscope and Facebook Live to push fall television.
The NFL is streaming games on Twitter and there some lessons every digital marketer can learn from their first few attempts.
Usually, a network might live stream a Q&A or, like at the Emmys, give a big monologue moment some love to drive tune-in. But the NFL has gone all in with Twitter to stream the games and there have been mixed reviews.
by Bill Clark, Guest Contributor
As more people go online, it’s never been as important as it is now to generate business leads through digital marketing. Millions of online users visit a wide range of websites every day, but placing your message in front of the right people can be a tough nut to crack. Below are some of the most effective ways you can do this.⤺ Tweet This!