Here is a list of tools that every professional digital marketer should use.
Canva is one of the most popular graphic-design tools on the web. It has an intuitive drag-and-drop interface, and it provides access to hundreds of pictures, vector images, and fonts. You can use Canva to create exclusive social media posts, trendy website's banners, custom Facebook ad, and any other types of visuals.
Adobe Spark is a universal tool. You can use it to create social media graphics, short videos, and even web pages. If you don’t want to overload your desktop with different editing tools and apps, Adobe Spark is the right solution for you.
If you need to edit images for social media, use Snapseed. This mobile app allows enhancing color, exposure, and details, as well as improving composition. Also, Snapseed provides great presets which you can use to customize your photos on the go.
Easel.ly is a must-have tool for infographics creators. With the help of this online service, you can get access to dozens of easy to customize templates. Whether you need to illustrate the process, compare two objects, or present a timeline, you will find this tool really handy.
As you know, video is king of content marketing. So if you want your company to stand out, you should produce high-quality video content.
If you are on a MacOS or iOS platform and need an advanced video editing tool, try to use iMovie. This tool allows adding titles, music, and special sounds effect. Using iMovie, you can create stunning cinema-quality films without the help of professional video editors.
If you’re on platforms other than MacOS or iOS, you can try Animaker. This online tool allows creating whiteboard videos, explainer videos, vertical videos, video presentations, and other types of video content. Animaker has a user-friendly interface, so you don’t necessarily have video editing skills to use it.
And the great news is that no tricky installation needed. You can create animated videos on the cloud for free.
This tool helps to make a perfect screenshot in a fast and hassle-free way. With the help of QIP Shot, you can capture the entire screen or a small part of it.
You can edit the screenshot in numerous ways: draw the lines or geometric shapes, blur the part of the picture, or add the text.QIP shot also allows users to capture video and to make a scrolling screenshot of a web page or document.
For so many years, memes remain popular among internet users. The great news is that using iMeme you can create hilarious meme literally in a minute.
This tool offers 50 common memes, but you can also upload your own photos to create an exclusive meme. What about the font, you can customize its style and size in the way you like.
WoWGrade.net provides writing, editing, and proofreading services. WoWGrade.net is a magic wand for every digital marketer who struggles to create high-quality textual content. Whether you need assistance with writing an article for your blog or caption for social media post, you can entirely rely on this online service.
If you want to make sure that the quality of your textual content is high enough, you should use the Hemingway App. It will allow you to check the readability of the text and fix the mistakes.
Hemingway App identifies the phrases that have simpler alternatives and counts the number of adverbs and sentences written in the passive voice. Also, the app highlights the sentences that are “hard to read” and “very hard to read.”
All the tools mentioned above are intuitive and accessible. So don’t hesitate to use them in order to boost your productivity and to improve the quality of your content. Take advantage of modern technologies to boost your marketing efforts and take your company to the brand new level.
Emma Robertson is a blogger and digital marketer at Studicus.com. She holds a Master’s Degree with a double major in Marketing and English Literature. Apart from work and writing, she enjoys hiking, sky-diving, and horse riding.