by Lily Bradic
The ever-evolving nature of social media means that all brands have access to a modern, up-to-date platform through which to communicate with their audience. Used efficiently, social links can bring more traffic to your website than search. But, if your website is stuck in 2003, all that traffic means is a high bounce rate.
by Lily Bradic
Creating images for social media campaigns takes time and energy. Whether you have designed an infographic, an image macro, or simply taken an interesting photo on your iPhone, you’ll want to make sure you’re rewarded for your efforts.
by Will Viharo
When you finally publish your eBook, the question becomes: do you want to make money, or do you simply want your work to be read? The distinction between these two goals is being defined by the realities of the marketplace these days. A company called Scribd is dramatically changing the game yet again – and even Amazon is responding to the new trend of subscription-based online libraries. Which is good for them - maybe not so good for you.
by Geoff Gillette
Nearly anyone with a Sony Playstation or Microsoft Xbox knows that Christmas was a sad time this year, due to the respective networks being taken off-line by a Distributed Denial of Service (DDoS) attack purportedly carried out by a collective known as the Lizard Squad. The group claimed they performed the cyber attack to show how little of console owners' hard-earned fees go toward security on those networks.
However, recent news articles seem to indicate the group may have just done the hack to advertise their services.