To "celebrate" the end of summer fun - and drown out the back-to-school jitters that are induced by all those impending wedgies and hurt feelings - kids are ready to give their full attention to what is perhaps the only real joy of starting a new school year, back-to-school shopping! Back-To-School is the second largest retail holiday in the US! This year, it's expected to rake in an unbelievable $828 BILLION! So to honor this very special time in the lives of children everywhere (as well as to celebrate our love for fun marketing stats - duh), we've put together an epic Back-To-School infographic that we hope you'll love! BACK TO SCHOOL 2016 : SALES AND MARKETING GUIDE
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Sabrina Fenster is the Marketing Manager for The Shelf, an influencer marketing platform that enables brands and agencies to discover the most relevant influencers, set up campaigns, and analyze results. They currently have over 113,000 influencers in the fashion, beauty, lifestyle, travel, food and family space. She's also the co-creator of fashion blog, StreetScoutMe.
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