Facebook Wins Again in Fight for Holiday Shoppers

By Mary C Long

In the battle for shoppers' attention (and money), marketers are trying to figure out where different demographics are looking for ideas while making their final decisions. Want some insight to help?

Social media networks still dominate consumer consciousness and communication – but which sites are attracting the most action?  Moreover, who is their audience, and why does it even matter?

Read full post on All Facebook.