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Ignore your online audience at your own peril

2/15/2019

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by Ivan Serrano, Guest Contributor

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Social media has opened up a wide audience base for many businesses. So many businesses are taking advantage of this by marketing products and services without spending the amount of money that they would have if they were using analog media like newspapers and television. Social media gives you instant access because immediately you post your content, you can be sure that any of your audience that is online will see it. Whether you're a cosmetic consultant, a shoe designer, an interior decorator, or whatever kind of business you are in, you can be sure to find a market in social media.


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5 Growth Hacking Tips to Generate Leads with Mobile Marketing

2/15/2019

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by Matthew Fritschle, Guest Contributor

Living in today’s day and age means that the vast majority of your users are zeroed-into their mobile devices at pretty much all hours of the day. If they’re not updating their social status, you can bet they’re messaging someone, browsing an online store or catching up with their emails. For you, this means you have to update your marketing strategy to include some mobile marketing tactics that ensure you’re reaching an audience that consumes most of their content from a small screen.
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Is your Sitecore website performing poorly? Find out why

2/15/2019

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by ​Sujain Thomas, Guest Contributor

​Sitecore is one of the most powerful CMS platforms that are currently available for website content management. All standard CMS platforms offer content management, but Sitecore offers much more than that. It can help the site owner add new pages using existing modules, edit, add or remove content from the pages, optimize the UX and improve webpage loading speed. However, just like any other CMS, Sitecore can also give the user performance trouble. 


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Marketing professionals to be the most romantic on Valentine’s Day [PRESS RELEASE]

2/14/2019

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OnBuy.com surveyed 2,784 Americans who are married or in a relationship from a range of office jobs to determine which profession is going to be the most romantic on Valentine’s.

For instance, did you know 38% of Americans state the company they work for will be arranging Valentine’s Day related activities such as a decorating the office or having a love themed fancy-dress party.

​Read on to learn more!

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How the 80s Unlocked the Future of Voice Search

2/14/2019

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by Ryan Turner (Senior Vice President of Digital Marketing for PowerChord),
Guest Contributor

If you haven’t heard, voice-driven interactions are the next big thing of 2019-2020.

Voice search usage trends tell us it’s true. From mis-referenced quotes that say by 2020, 50% of ALL online searches will be through voice. Or the more legitimate stat that says 63% of US residents between the ages of 8-18 use voice search at least once per day.


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IT Jobs in Great Demand and Low Supply

2/13/2019

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by Anastasia Stefanuk , Guest Contributor

The technology field is quite vast and one of those fields that continue to experience a disequilibrium in the proportion between jobs availability and supply of the same skills. The tech market just like any other market has a demand and supply curve whereby supply is inversely related to demand. A higher salary decreases the quantity of labor absorbed by the market and vice versa. However, there’s always a solution to a problem. For example, here’s more data that can help bridge the tech talent shortage by showing the countries considered as the best tech talent acquisition destinations.
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How Will SEO influence Digital Marketing in 2019?

2/13/2019

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by Danah Booker, Guest Contributor

This 2019, Digital Marketing will have a lot of strategies that will help your business to be competitive than others.  To maintain the marketing rate of every business, they should be aware of the latest marketing trends every year. Digital Marketing does not stick on one strategy instead year by year new trends or strategy is coming. Let us say that you have an idea about Digital Marketing and SEO but do you think this is enough for you to maintain your Marketing rate in Google? Does your idea in SEO is enough to influence your consumer? Are you sure that your Idea is really effective this 2019?


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Business Management: 8 Success Tips For Beginning Entrepreneurs

2/12/2019

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It is vital to train and use all the resources available in the market for the assertiveness and long life of your company. As for the possible mistakes at the beginning, they are part of your experience. The failures will be minimized along its trajectory.

We separate some important information to help you in this new endeavour. By following the tips and taking the necessary care, your business will thrive. Which will make all the difference in your business management. Zoetalent Solutions will be useful for getting more tips about Business Management.


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SEO in 2019 – Improve Customer Experience and Accountability!

2/11/2019

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by ​Sujain Thomas, Guest Contributor

To improve search performance and traffic on the official website you have to adopt 2019 tactics. Planning has become a key factor of the SEO. For a better experience, the individual has to create a perfect planning season for artificial intelligence and professional marketers. 77% of the consumers report that they are finding particular products on the official website using voice search program.  Apart from that, most are making the use of AI which is really beneficial. In 2019, you have to pay close attention to the high-end organic search performance.
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Why Omni-Channel Personalization is the Future of E-Commerce: Key Benefits

2/8/2019

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by Ashfaq Ahmad, Guest Contributor

Most businesses today are familiar and using what’s designated multichannel service. They are equipped with live assistance to customers across a variety of media—telephone, email, messaging and social media are some of the most common channels exploited.

While multi-channel services sound offering sufficient enough but it is increasingly coming out to be not so. Not only can it hinder your business but also prove to be insufficient for your customers. Something else in the marketing sphere has created a buzz instead—Omnichannel personalization. It is considered to be superior in many ways and offers innumerable benefits.
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