What Comes Next After Ghostwriting an Excellent Blog Post?

by Cris Yeager
DIGITAL MEDIA GHOST
Ghostwriting

Great job on creating a fantastic blog post! Although you’ve included all the necessary components, you can still take some steps to optimize the post’s impact and reach. Consider incorporating engaging and relevant images and videos into your post to attract readers and provide visual interest. Ensure to include social media share buttons so readers can effortlessly share the post on their platforms. 

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Utilizing keywords in your post can also enhance its search engine discoverability. Furthermore, promoting the post on various social media platforms can help increase its visibility and drive more traffic to your website. Explore strategies to enhance your post’s views and web traffic significantly.

Visual appeal, social sharing and more
To enhance the visual appeal and engagement of your blog posts, Canva is an excellent tool. Infographics and videos are also effective in capturing readers’ interest. Furthermore, sharing your blog posts on social media can increase your views. Consider creating a Facebook page dedicated to your blog and tagging relevant individuals or organizations to spread your content. Additionally, don’t forget to include social media buttons for easy content sharing. Take a look at some concrete examples of these strategies in action.

• Incorporating visuals is an effective technique to make an article more exciting and maintain reader engagement. Prevent monotony by including at least one relevant image or video to break up the text and capture the reader’s attention. Ensure that the chosen visuals accurately represent the article’s content and are pertinent to the topic.
• One effective way to simplify complex or confusing information is by including infographics, visual representations of data, or knowledge that enables readers to grasp and comprehend intricate concepts quickly. Infographics help to break down complex information into easily understandable segments, which can aid readers in better retaining the data presented. By incorporating infographics, you can create a more engaging and accessible reading experience for your audience, enabling them to comprehend the subject matter of your article or post fully.
• Make it as convenient for readers to share it with their networks. One way to achieve this is by incorporating social media buttons into your post, allowing readers to quickly and easily share your content on popular social media platforms like Facebook, Twitter, and LinkedIn. By doing so, you can significantly expand the reach of your post beyond your existing audience, as readers’ friends, family members, and colleagues may also share your content with their networks. This can lead to increased engagement, more views, and greater visibility for your blog to increase the shareability of your blog post.
• To enhance the usability and functionality of your blog post, consider installing helpful plugins that can add extra features and benefits for your readers. For instance, adding a Twitter feed plugin lets readers stay up-to-date with your latest tweets and social media updates without leaving your blog. Similarly, incorporating an RSS button plugin can allow readers to easily subscribe to your blog’s RSS feed and receive automatic updates whenever you publish new content. These plugins make it easier for readers to engage with your blog and provide additional channels through which you can communicate with your audience and increase your online presence. Overall, installing helpful plugins is a great way to add value and improve the user experience of your blog post.

BONUS: Creating a poll can be an effective strategy if you want to increase engagement and gather valuable feedback from your Facebook followers. With Facebook’s easy-to-use embed feature, you can quickly add your poll to your page and encourage your followers to vote and share their opinions. Including a visually appealing image or graphic alongside the introduction is essential to make your poll stand out and capture your followers’ attention. In addition, consider breaking up the text and visuals of your post into easily digestible sections of around 300-400 words each. This makes the post more visually appealing and easier to read and increases the likelihood of it being shared and seen by a wider audience. By utilizing these tips and creating engaging, well-crafted polls, you can foster a stronger sense of community and connection with your Facebook followers while gaining valuable insights and feedback.

More ways to improve your blog post
Even if you’ve already incorporated visuals, optimized your content for search engines with SEO, added social sharing buttons, and spent time fine-tuning the layout of your blog post, there are still plenty of additional strategies and tactics you can use to take your content to the next level. Whether you’re looking to increase engagement, boost traffic, or improve your post's overall quality and impact, you have a wealth of options. The possibilities for enhancing your blog post are virtually limitless, from leveraging user-generated content and incorporating interactive elements to experimenting with different types of media and exploring new distribution channels. So don’t be afraid to get creative and try new things - by exploring all the options available, you can create content that truly stands out and resonates with your audience.

• Layout: If you’re looking to take your blog post to the next level and capture even more attention from your readers, one effective strategy is to create an eye-catching layout. By combining text, images, and videos engagingly, you can make your post more visually appealing and help ensure readers stay engaged. To accomplish this, consider experimenting with different design elements, such as using font size and color variations to highlight key sections or adding visuals to the right-hand side of the page to create a sense of balance and symmetry. Additionally, you might want to consider breaking up long blocks of text into shorter paragraphs and using headings and subheadings to help organize and structure the content in a more user-friendly way. By paying attention to your post’s overall look and feel and making strategic design choices, you can create a truly captivating reading experience for your audience.
• SEO: It’s crucial to use relevant keywords strategically throughout your article - not just in the introduction to boost your blog’s visibility on search engines and ensure it reaches the broadest possible audience. By including carefully selected keywords in headings, subheadings, and other critical locations within the text, you can improve your search engine rankings and increase the likelihood that readers will find and engage with your content. Avoid overusing keywords or engaging in “keyword stuffing,” as this can harm your search engine rankings and may turn off readers looking for informative, high-quality content. Instead, focus on using keywords in a natural, organic way that enhances your blog post’s overall readability and value. With careful planning and attention to detail, you can use keywords to drive traffic, increase engagement, and establish your blog as a go-to resource within your niche.
• Length: When crafting a blog post, you must prioritize offering informative and valuable content that can benefit your readers. Regardless of the word count, whether it’s a concise 300 words or a comprehensive 1000-word guide, ensure that your post contains relevant, helpful, and easily understandable information. Note that longer posts are typically viewed as more detailed and article-like. As you write, staying organized and focused on the topic is essential to deliver a clear and coherent message to your readers.
• Proofread: Ensure that your blog post is error-free and looks professional. It’s essential to check for typos and spelling mistakes. One way to catch any errors is to read your draft in reverse. This method allows you to focus on individual words and sentence structures, making it easier to spot any mistakes. Consider using Grammarly, a reliable tool that can identify potential errors or typos and offer suggestions for corrections. By taking the time to proofread and edit your post thoroughly, you can ensure that your readers can easily understand and enjoy your content.

BONUS: After all the necessary corrections and improvements to your blog post, including the addition of relevant visuals and multimedia elements, you can still take some additional steps to ensure your post reaches its full potential. For example, consider conducting a final review of your post to ensure it is well-organized, easy to read, and presents the information clearly and concisely. Another helpful tip is to ask a friend or colleague to read through your post and provide feedback, as a fresh perspective can often uncover errors or areas that could benefit from further clarification. Consider using tools like Yoast SEO or SEMrush to help optimize your post for search engines and ensure it is easily discoverable by your target audience. Here are a few more suggestions:

• It’s essential to include your blog in the navigation menu to ensure that your visitors can easily find your blog and stay up-to-date with your latest content. Adding a clear and prominent link to your blog in the main navigation can help drive traffic to your blog and encourage readers to explore your site further. In addition to increasing the visibility of your blog, it’s also a good idea to regularly update your blog with fresh and relevant content to keep your readers engaged and coming back for more.
• Please, don’t overlook the importance of sharing it on different social media platforms and using relevant hashtags To maximize your blog post’s reach. Doing so can increase your visibility and potentially attract new followers or customers interested in your content. Remember to tailor your message to each platform and engage with your audience by responding to comments and starting conversations.

Promote your blog post and increase your audience
Once you’ve written a high-quality blog post and added some extra features, it’s time to put it out there and get it noticed! Fortunately, there are many ways to promote your newly ghostwritten blog post for the client (or suggest they follow your steps if someone else is in charge of that task) and reach a wider audience. For starters, you can leverage the power of social media by sharing your post on popular platforms like Twitter, Facebook, and Instagram. Another strategy is to collaborate with influencers in your niche and ask them to share your content with their followers. You could create an email campaign to promote your post or explore other marketing channels you can access. Be sure to track your progress and measure the success of your promotional efforts, so you can refine your approach and achieve better results over time. With some creativity and effort, you can get your blog post in front of the right people and maximize its impact!

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Ready to take your blog post promotion to the next level? Following these simple steps can increase your content’s visibility and reach a larger audience. To get your post in front of as many people as possible, consider sharing it on social media, reaching out to influencers in your industry, and creating a targeted email campaign. It’s essential to keep track of your progress and make necessary adjustments to your strategy along the way. With some effort and creativity, you can maximize the impact of your blog post and grow your audience. Start promoting now!

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