by Lily Bradic
Twitter’s Advanced Search feature is a great option for businesses that don't use social media management tools. On its own, it allows you to search for words, people, hashtags and places — which is useful for one-off queries, but too time-consuming to run on a regular basis. This week’s Web 201 post will show you how to make the most out of Advanced Search — and explain why you should.
Why use Advanced Search?
The Advanced Search tool is most useful when you’re specific about what you’re searching for, so try to fill in one field from both the “Words” and “People” section:
After familiarizing yourself with the basic functions of the tool, you’ll want to try working with an automated alert application. Twilert is great if you’re willing to pay, but Tweet Alarm is free. One user describes it as “Google Alerts for Twitter”, and they’re right.
For a more in-depth Twitter search than Advanced Search, the free SocialRank is a good place to start.
If you’re using any social media management or listening tools — like Hootsuite, Sprout Social or Rignite — you might not need to worry about Advanced Search. Hootsuite’s search does all the same things, and more, AND it lets you track these search queries.
Want to know more about Twitter? Take our Twitter quiz to test your knowledge!